Google Sues over ‘Click Fraud’

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On November 15, Google filed a lawsuit against Texas-based Auctions Expert International (AEI) for engaging in “click fraud” and attempting to force Google’s advertisers to pay for fraudulently generated clicks.Google claims, among other things, that AEI constructed its Web site with the sole purpose of generating false clicks and collecting advertising fees. More particularly, Google accuses AEI of abusing Google’s AdSense program, in which online publishers display Google’s pay-per-click ads and then receive a portion of the proceeds.For details click here

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