Google takes ad sales to print

Google is expanding its lucrative Internet advertising network into the print world in a bold attempt to capture traditional ad dollars. The search king, which makes 99 percent of its revenue from Internet ads, is quietly testing the waters of print advertising sales, according to executives at several companies that have bought the ads. Google recently began buying ad pages in technology magazines, including PC Magazine and Maximum PC, and reselling those pages–cut into quarters or fifths–to small advertisers that already belong to its online ad network, dubbed AdWords. For more on this visit here.