Google to launch Israeli subsidiary, challenging local Internet portals

Internet portal giant Google is about to open an Israeli subsidiary and broaden its business here.The company plans to create a Hebrew version of its portal Web site. Google is currently interviewing candidates for the CEO position for its Israeli operations.Last week, two business development managers from the Google branch in London visited Israel and met with managers of major portals and Hebrew language Web sites to find future business partners.If Google indeed expands its operations to Israel, it would provide tough competition to Israeli portals, which include Ynet, Walla!, NRG, Nana, and Golden Pages. Google would compete directly with MSN Israel, which is the only content portal in Israel that belongs to a international company, Microsoft. For more on this visit here.