Google Will Give More Importance to Use of rel=”author”

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Will Google be evaluating the use of rel=”author” moving forward as more sites use the feature on generic, non-article/news pages, such as the home page or an about page? Mike Wilton, Corona, CA

Answer is YES

Example

If Danny writes something in a low PageRank forum, Google may consider that post written by Danny with more authority, despite the overall domain/forum it was written on having low PageRank.

It will help in fighting web spam

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