Search Ad Costs Slow

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NEW YORK Separate surveys by investment banks SG Cowen and Piper Jaffray found the price of keywords advertising was mostly flat in the second quarter.
SG Cowen, which tracks 3,300 search terms, said prices declined 1.7 percent compared to the first three months of the year.Piper Jaffray said pricing was “mostly stable,” with some rises for search ads from Google. For more visit this.

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